Affinity Fragrances — Ongoing WordPress Maintenance

The Challenge

Affinity Fragrances operates a WordPress website that requires continuous maintenance to stay secure, fast, and functional. WordPress sites without active maintenance accumulate outdated plugins, security vulnerabilities, and compatibility issues that eventually break functionality or expose the site to attacks.

The client needed a reliable maintenance partner who would handle updates, monitor for issues, and provide regular reporting — without requiring their team to understand the technical details.

Our Approach

We provide ongoing monthly WordPress maintenance covering plugin updates tracked through ManageWP and WP Engine Smart Plugin Manager, security monitoring, performance checks, and compatibility testing.

Each month we deliver a detailed maintenance report documenting all plugin updates applied, any issues identified, and recommendations for future improvements. We’ve flagged persistent items including a Slider Revolution plugin that requires a licence key renewal for updates, and an unregistered active theme that should be addressed — both tracked as standing items in our monthly reports to ensure nothing falls through the cracks.

This engagement exemplifies our infrastructure support philosophy: proactive maintenance prevents expensive emergencies.